NEW COLORS!

Fatnose Shad 23cm

Fatnose Shad from Edvin Johansson is a new rubber lure for pike. With its high profile and...

Flatnose Dragon 27cm

What would happen if you let a Flatnose Shad mate with a Dragon Tail? Well, here she is - ...

Flatnose Shad 12,5cm, 2-pack

NEW SIZE ON FLATNOSE SHAD! The Flatnose Shad Bass from Edvin Johansson is a perfect zander...

Flatnose Shad 19cm

The Flatnose Shad from Edvin Johansson is a perfect pike snack that can be fished in many ...

Flatnose Shad Jr 15cm 2-pack

NEW SIZE ON FLATNOSE SHAD! The Flatnose Shad JR from Edvin Johansson is a perfect pike sn...

Monkey Brute 17cm 3-pack

New pike softbait developed by Edvin Johansson!

Hooligan Roach JR 15cm

Downsize jig of the Hooligan Roach 21 cm!

Hooligan Roach 21cm

A badass pike swimbait designed by Ola Lures - high-end pike candy!

Nettel Juvenile - 2 pack

No matter if you target pike, zander, big perch or any other predatory fish - this lure wi...

Nettel Juvenile 19cm 3-pack

No matter if you target pike, zander, big perch or any other predatory fish - this lure wi...